Abarth launches new website for London flagship

A second new website, this one containing news and information about the Abarth range of high performance vehicles, has just been launched by the brand’s London flagship dealer.

Coming hot on the heels of the new Fiat Marylebone website for Fiat cars – launched last month – this new site is designed to make choosing, testing and ordering a new Abarth easier and more enjoyable.

The new site (abarthlondon.com) provides an easy-to-use menu of all the services offered by the city-based Abarth showroom and presents a host of useful information and general news about the Abarth models available – 500, 500C and Punto Evo.

Other helpful features include a page of current offers, Business, Fleet, Diplomatic and Tax Free inquiries, plus sections devoted to the Battersea-based service centre, along with news and merchandise.

“The Abarth cars always attract a lot of attention in the flagship showroom,” says Tony Dittli, managing director, Fiat Marylebone. “But we know that a lot of our customers spend time on the Internet so we needed to ensure we were giving them a really worthwhile website.

“I believe we have achieved that, and I’m delighted with the new site’s simplicity and flexibility. We can display offers, help to arrange viewings and test drives, or handle general inquiries about Abarth’s thrilling range, simply and quickly. I’m sure this new site will be a roaring success – just like the cars.”