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TV campaign to raise awareness of new law on uninsured drivers

23rd May 2011 Print

The British Insurance Brokers' Association (BIBA) has welcomed the television campaign due to be launched by the Motor Insurers' Bureau to tackle uninsured driving.

The TV campaign will raise awareness of the government's crackdown on uninsured drivers, which will affect motorists from June 20th, making it is an offence to keep an uninsured vehicle, rather than just to drive when uninsured.

Graeme Trudgill, BIBA Head of Corporate Affairs, said: "The enforcement of the new law is a bold move to tackle uninsured driving and will make the roads safer.  The TV campaign is a welcome Insurance industry initiative that will help raise awareness of the new law.

"BIBA is delighted to have been involved in the biggest change to motor insurance law since the second world war, so today is a big step forward for the industry and for road safety."

Motorists looking for insurance, specifically those struggling to find insurance can find a specialist insurance broker or BIBA's Find a Broker website at biba.org.uk.

Both consumer and broker guides on Continuous Insurance Enforcement are available on the BIBA website.

For more information, visit biba.org.uk.