Mazda premieres at Geneva 2009

Mazda Motor Corporation comes to Geneva this year to celebrate three world premieres, all of them vehicles that are cleaner-running, while still delivering the marque’s famous Zoom-Zoom driving fun.

The Mazda3 line-up takes centre stage with two debutants – the high-performance Mazda3 MPS and the MZR 2.0-litre DISI* petrol version with ‘green’ idle-stop & go technology.

Also being spotlighted in Geneva is the world premiere of the facelifted version of Mazda’s pioneering sports crossover SUV, the CX-7, with a new diesel engine added to the line-up for the first time. It is clean running, powerful, frugal at the pump and Euro Stage V compliant.

New Mazda3 MPS – The new Mazda3 Flagship
The all-new Mazda3 MPS has numerous exclusive design details – like a new air-intake in the bonnet, a larger floating rear spoiler and wider tyres – for a markedly more expressive look on the outside. On the inside, it is updated to deliver a sporty and premium feel befitting the new Mazda3 flagship model. It inherits the high-performance 260 PS MZR 2.3-litre DISI Turbo petrol of the current model, but updated to use about half a litre less fuel per 100 km. It is also cleaner running with the world’s first single-nanotechnology catalytic converter, and it has a stiffer bodyshell, newly-developed tyres and improved steering for even more predictable handling.

Mazda3 + i-stop – Green Technology for the new Mazda3
Also premiering in Geneva is Mazda’s new idle-stop & go system, i-stop. It comes standard with the MZR 2.0-litre DISI petrol engine, and is the world’s only idle-stop system that uses combustion energy to restart the engine. After stopping the engine at a red light or in a traffic jam situation, it restarts using a combination of Mazda’s direct-injection technology, valve opening, piston and crankshaft placement (with a quick help from the starter motor). Combined with minor measures like aerodynamic modifications, the Mazda3 with i-stop saves up to 14 percent on fuel consumption (combined cycle) versus the current model. Mazda’s i-stop system also restarts the engine almost twice as fast as many current idle-stop systems.

Mazda CX-7 Facelift – Clean Turbo Diesel for Europe
The facelifted version of Mazda’s sports utility vehicle (SUV) has an enhanced design to give it an even more premium Mazda identity inside and out, and new technologies that make it even more affordable and fun to drive.

Now available with a choice of engines, the CX-7 line-up includes the next-generation MZR-CD 2.2-litre turbo diesel common-rail engine (average fuel consumption: 7.5 litres/100km, CO2 199 g/km) delivering a powerful 173 PS and 400 Nm of maximum torque, with a new selective catalytic reduction system (SCR system) – the first ever on a Mazda vehicle. This diesel joins the acclaimed MZR 2.3-litre DISI turbo petrol engine producing 260 PS and 380 Nm of maximum torque carried over from the current model.

Inside, the facelifted CX-7 adds a new compact navigation system with a high-resolution screen, a new Rear Vehicle Monitoring system and an Emergency Stop Signal (ESS) for further active safety. The facelifted CX-7 introduces several new chassis updates for enhanced handling and steering that include a stiffer bodyshell and new dampers. It also inherits Mazda’s torque-split All-wheel Drive (AWD) system, for superior traction in all on-road situations.