InvestorBee offers an insight into investing

InvestorBee has launched as a solution for consumers who face an infinite number of choices when it comes to saving and investing. They might be trying to save for their first home, children’s education, or retirement, but how do they choose from the endless possible combinations of saving and investment products on offer and how do they know whether they’ve made the right choice? There are plenty of options and opinions but how can they possibly know which is right? Now, for the very first time, there’s a simple answer. Consumers can look into the InvestorBee database and see and track what other UK investors are doing and the results they achieve.

“When it comes to investing, consumers have been forced to rely on opinion. By opening our data to the public we’re giving them the simple and useful facts they deserve. Our aim is to help people get a better deal from an industry that has been complicated and confusing for too long. InvestorBee will shine a light to help consumers make smart and confident decisions about their savings and investments.” said Graham Mannion, Managing Director, InvestorBee.

According to InvestorBee’s database of more than a million UK investors, only 1 in 2,000 people consistently beat the average return across all consumers after three years. InvestorBee aims to show users that good investing is not about trying to hit the jackpot by distilling wisdom from the experiences of real investors to help consumers invest simply and sensibly. The service is targeted at all levels of investors. If a consumer has a financial adviser, InvestorBee can help them to ask the right questions and to set saving and investing targets. If the individual prefers to fly solo, InvestorBee can help them to invest money quickly and confidently, and cut costs.

How InvestorBee works
- Users profile themselves against a database of more than one million UK consumers to see how their saving habits and investment performance compare to their peers
- Users experience the trade-off between risk and return by setting up and tracking a virtual investment, and see how their money could be working for them
- Users can subscribe for detailed information enabling them to benchmark the performance of existing investments, and to invest in one of four cost-effective, risk graded strategies