Vita Liberata's clever skin chemistry makes for a 'happy' tan

Vita Liberata have gone to great lengths to ensure that their formulas are kind to the skin and not detrimental to your health. Vita Liberata never have, and never will test their products on animals.

Enhanced with a unique moisture-lock complex:

Vita Liberata tans leave skin silky soft and deliver a perfect fade every time.

Quick-drying:

The tans dry almost as soon as they makes contact with the skin (meaning you don’t have to stand in the starfish position for hours) but ‘forgiving’ enough time for you to blend carefully to avoid streaking.

Virtually odourless:

Very clever skin chemistry allows the DHA to get to work quickly and easily, without any whiff of a soggy biscuit (no one wants to smell like old food, do they?).

100% free from parabens, alcohol and perfume:

Vita Liberata ensure that there are no nasties in any of the formulas – making them suitable for even the most sensitive skin.

Packed with even more botanical extracts:

Pomegranate, melon, grape, silk proteins, ylang ylang, gingko biloba…we pack the tans full of these skin-nourishing goodies so we don’t have to use any nasty chemicals.

Vita Liberata offers an extensive range of at-home products, including mousses and gels, in tinted and untinted formulas. They also offer two different types of professional spray tan formulas, the Original which uses a cosmetic bronzer as a guide colour, and the Invisi-Tan, which is applied with a clear formula (to avoid any marking on clothing).  Both spray tan formulas come in three different shades, Hawaii, Ecuador and Brazil.

The Vita Liberata products are available at Boots, Debenhams and House of Fraser in the UK, and in Sephora stores across Europe. The professional spray tanning service is available at House of Fraser stores and independent salons across the UK.

Created in 2007 by Irish entrepreneur and former communications director of the Women’s Coalition of Northern Ireland, Alyson Hogg, Vita Liberata is a ‘clever’ tanning brand that offers a tanning solution for every skin type, and every occasion. The brand proudly counts Erin O’Connor, Olly Murs and the cast of Made in Chelsea amongst its loyal celebrity fans. Even dark-skinned beauties such as Sinitta and Alexandra Burke regularly indulge in complexion-enhancing Vita Liberata tans.

For more information, visit vitaliberata.com.