BT now offering consumers bespoke website design
As well as providing business customers with competitive phone and broadband services, BT has now expanded its offering to include website design and content management.
In a move that reflects the transition of a company website from a luxury to a necessity, the telephone utility provider is providing two services featuring web hosting, design, content creation and training.
WebLive Complete – from £15 a month + £999 set up
Design
Unlike other well-publicised web-design services, which allow customers to personalise a template, BT’s WebLive Complete offers bespoke website creation, providing customers with a website that is all their own.
Customers give their input on design and, through the Joomla! content management system, can add, amend and remove pages when they please.
The design aspect does not stop there, with BT also offering logo design, making it a good choice for start-up companies or those for whom the website launch is part of a wider relaunch.
Content
Most companies – especially smaller ones, to which BT’s new services will appeal most – cannot afford to bring on a professional copywriter to pen their landing pages and posts, so BT have solved the issue by bundling professional expertise into their offering.
To complement the professional look of the site, ten pages will be written in a suitable style and with SEO factors accounted for.
Training
While the focus has been to create a system that can be easily mastered once the site is up and running, BT provide training on a number of platforms.
Video tutorials, manuals and online training group sessions will have company employees managing their website, and monitoring its success with Google Analytics, in no time.
BT Content Management – from £15 a month + £1299 set up
The BT Content Management service is WebLive Complete with more bells and whistles.
The scope of the offering remains the same, with a focus on web design, content creation, and training, but with even more services provided.
Design
Again, customers can depend on professional designers to create a website and logo to the client’s requirements, achieving a bespoke, professional look that will form the bedrock of the site’s success.
The CMS Website Builder offers a wide range of functionality to help build a site that will act as both a valuable tool for e-commerce and an ideal foundation for online marketing.
Customers are given full consultation over the design and layout of the site and also have the opportunity to work with programmers to create add-ons like e-commerce portals, social media functionality and forums.
Content
The site will still revolve around the Joomla! content management system, which is exceptional in its usability, while professional writers, who are proficient in SEO theory, will create 20 pages of content designed to boost the site’s all-important search rankings.
Training
Once again, BT lays on a range of training through multiple platform, but also provides you with additional resources to help with any add-ons your site is fitted with, two hour-long one-on-one sessions with a expertly-trained BT Web Professional and a fortnight of on-going support and training.