Exciting American denim brand M2F set to storm the UK

M2F denim is the first company in the history of fashion to design and produce an endless range of colored denim that fades and abrades like your favorite blue stone washed jean.

A unique finishing process replicates the two color yarn dye effect associated with blue denim including white yarns appearing on the outer surface of the jean as color chips and fades away.

The Eco-friendly technology is patented and impossible for others to recreate. This includes blue and black hues color unique to the brand.

Since spring 2010 US launch M2F has attracted world wide media attention and a loyal following of International retailers, Celebrities and Consumers who love the unparalleled comfort precision fit vintage finishes and seasonal colors of M2F denim brands.

Furthermore M2F denim is Eco-friendly using 50% less energy and water whilst eliminating the toxic chemicals typical of traditional textile dying procedures.

For more information, visit m2f.com.