Nissan Europe reports January sales for 2008

Nissan Europe has reported a record January with sales of 50,542 units, representing an increase of 71.9% year on year and where sales were up for the tenth consecutive month.

Much of this significant increase year on year was attributed to the new models in the range. Firstly, the Qashqai compact cross-over, which was launched in March 2007, resulted in 14,556 incremental sales in January. Secondly, the new Tiida model sold 4,317 units in January, is selling well in Eastern Europe and Ireland and has been further supported by its recent launch in Germany, Switzerland and Austria. Spain and Portugal will see the launch of Tiida next month.

Key highlights

This month was the highest month so far for Qashqai sales with 14,556 units sold.

Russia continues to perform strongly and almost doubled its volume year on year to 8,903 units in January up 95% versus last year.

Note sales were up by 32% compared to last year with 7,334 units sold as we near the model’s second anniversary.

The new X-Trail continues its momentum with 4,395 units sold in January since its launch last summer.