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New PDI promises more benefits for Proton dealers and customers

25th June 2008 Print
Proton Cars (UK) Ltd has successfully launched a new in-house Pre-Delivery Inspection (PDI) facility at their head office and parts distribution centre in Avonmouth, Bristol.

The move is designed to support dealers and customers by improving the speed of delivery and quality. The new facility, which includes a full technical workshop and paint shop, will enable Proton to prepare and store vehicles ready for next-day despatch as well as producing Limited Edition vehicles and offering retail-prepared used cars to the highest standard.

These actions serve to enhance Proton’s reputation as one of the best value small franchises available. With exceptionally low start up costs, minimal running costs and margins of up to £3,000, the Proton franchise generates realistic achievable income for either an existing franchise or a small independent dealership.

Brian Machin, Sales Manager at Ryders of Warrington, is impressed with the new service; “We ordered three Proton GEN-2s last Friday and received them the following Tuesday, which is a superb delivery time. More importantly, the presentation and finish of the cars was excellent.”

The 4.5 acre site comprises 100,000 sq. feet of storage which can accommodate up to 250 vehicles under cover plus 14 acres of additional parking nearby. There is also an on-site training centre, which provides new and existing Proton dealers with technical, product and sales training. In addition, Proton Cars (UK) has awarded a new contract to CPR transporters, which so far has reduced the time from order to delivery by an average of 2-3 days.

According to Brian Collier, MD of Proton Cars (UK), the new PDI centre will significantly improve the quality of service to Proton dealers; “This is a huge investment designed to bring benefits to our network. The new facility will improve our already high dealer support operation by reducing delivery times and costs for dealers as well as supporting our sales plans for the coming year.”