Motorpoint placed for pole position on the track

Motorpoint, the highly successful UK car supermarket, who retail cars throughout the UK with discounts of up to 50%, announced that it will be one of the main sponsors of the MotoGP heavyweights, Team Roberts, for the 2007 season. This makes the retailer the first of its kind to enter into such a high profile deal, usually the reserve of multinational brands and companies.

The Oxfordshire-based race team will field the number.10 new Honda KR212V bike carrying the eye-catching blue and red Motorpoint-themed livery, and will make its official public debut at the MotoGP season opener at the Losail circuit, Qatar, on March 10, 2007. American Kenny Roberts Jr, who claimed two podiums in 2006, will once again be riding for the team in this year’s 18-round championship.

Commenting on the unprecedented sponsorship deal with Team Roberts, Gary Warren, Managing Director of Motorpoint, explains: “We are looking for high profile sponsorship to extend the presence of the Motorpoint brand, and it doesn’t get more exciting than MotoGP. It has a huge following in the UK, and our relationship with a prominent racing team such as Team Roberts provides an ideal platform to evolve and gain greater exposure for the Motorpoint brand.”

Delighted at having Motorpoint as one of the main sponsors, Kenny Roberts Sr, Principal of Team Roberts, commented: “It is a real privilege to have the involvement of such a key player in the automotive retail sector, and we look forward to a very exciting relationship which brings together two leading names from the respective fields. Our team has real commitment and confidence to build a very successful 2007 season, and we are very excited that Motorpoint are a part of it.”

For more information on the latest deals at Motorpoint, visit motorpoint.co.uk.