World debut for Hyundai Genus concept at Geneva

Centrepiece of Hyundai’s presentation at the Geneva Motor Show next month will be the world debut of its new Genus concept vehicle, a premium crossover model that combines the sporting dynamism of a coupe with the versatility of an estate car.

Genus is the work of Hyundai’s European design centre in Rüsselsheim, Germany, its styling inspired by the natural forms created by waves and tides. The concept previews the kind of vehicle that will respond to the developing customer tastes and expectations Hyundai has identified in the upper medium D-segment.

The Geneva show will also herald the first European appearance of the all-new, second-generation Hyundai Santa Fe, following its unveiling earlier this year in Detroit. Set to reach UK showrooms later this year as a key element in Hyundai’s major new product launch programme, Santa Fe marks major advances in quality, performance and versatility.