Dodge dealer contracts are signed and sealed
Chrysler and Jeep dealerships from across the country have officially signed up to a third brand – Dodge.Contracts were formally signed this week by Chrysler Group’s management team and Dealer Principals during a ceremony held in Milton Keynes, where the UK headquarters of DaimlerChrysler are based.
Simon Elliott, Chrysler Group Managing Director, said: "These are momentous times for the whole dealer network and, with the paperwork now signed and sealed, we can look forward to establishing the brand in the UK."
With the formalities completed, work will now get underway to install the new Dodge signage at all 89 Chrysler and Jeep dealerships across the country.
The first right-hand drive model to be launched in July is the Dodge Caliber, a five-door hatchback with a sporty coupé-like profile and distinctive Dodge trademark crossbar front grille. It will be powered by a choice of 1.8-litre and 2.0-litre petrol or 2.0-litre diesel engines and will be sold alongside models from sister marques Chrysler and Jeep.