eBay sees record price paid for personalised number plate

The personalised number plate, CEO 1, has sold for £154,100 on eBayMotors.co.uk, the highest price ever paid for a number plate on the site.

The much sought after number plate started a bidding war on eBayMotors.co.uk soon after seller Derek Clements posted the plate on 2nd July and received almost 100 bids. The number plate has an impressive pedigree and was on an Aston Martin DB6.

Sales of personalised number plates are growing 23% year-on-year on eBayMotors.co.uk, with buyers following a trend set by several well-known celebrities including Sir Alan Sugar (AMS 1), Nicky Clarke (H4I RDO), Robbie Williams (S8 RRY), Engelbert Humperdinck (EH 1), Vinny Jones (100 VJ) and Paul Daniels (MAG 1C).

Other expensive personalised number plates recently sold on eBayMotors.co.uk include:

1 STUD
ELV111S
Plus Liverpool football star Dirk Kuyt’s K11YTD
CRU5H

Commenting on the sale, Jody Ford of eBayMotors.co.uk says, “It goes to show that people will go to any lengths to get the perfect accessory for their car. However, personalised number plates are not just for the rich and famous. For a few hundred pounds you could buy a one-off registration that gives your car personality and be the envy of all other drivers on the road. With thousands of plates for sale on eBayMotors.co.uk at any one time, there’s sure to be something available to suit all tastes.”