MIA unveils invaluable PRI visitor package

The MIA is responsible for the Motorsport Valley Zone at the annual PRI Show in Orlando – the biggest national group at the world's largest motorsport show.

However, it is not just exhibitors it is able to assist, and is this year offering its best ever visitor support package. The generous, Government-funded options include:

Use of the MIA's virtual stand – a new facility through which companies can promote their products and services to the 45,000 buyers visiting the show

Pre-promotion – the opportunity to make buyers aware of a company's intended presence via the 100,000 Show Guides, regular features in the PRI magazine in the run up to the show and offers mailed direct to the buyers

Access to all MIA networking events and business contacts

Said the MIA's Peter Coleman, "Anybody turning up cold to this vast show and relying on simply walking the halls is never going to get the best out of their trip. Our highly cost-effective visitor package cuts out all the fruitless leg work and opens the right doors from the first minute of the show. Our offer is an unbeatable benefit for all PRI visitors from the UK."