Autosport International jewel in crown of Motorsport Valley tours

An exciting new tour specifically developed for the international motorsport professional is available for the first time to Autosport International trade customers.

Executives from overseas can now visit the world’s most successful companies based in the UK’s Motorsport Valley before attending the Autosport International Show on this motorsport focused business trip.

Motorsport Valley, which is centered close to the show yet covers an area of 250 square miles across the UK, is home to world renowned race circuits, top tier race and rally teams, car constructors, component manufacturers and engine builders. In addition Motorsport Valley also hosts historic race museums, car collections and marketing specialists, making it the true centre of the global motorsport industry.

This unique escorted business tour, organised by the MIA (Motorsport Industry Association), is a great preview to the Autosport International Show as well as an amazing networking opportunity for those that attend.

The two-day tour is part of a week-long build-up to the Autosport International Show which runs from January 10 2008. The trip will allow international guests unrivalled behind-the-scenes access at some of the world’s greatest motoring factories. Previous tours have included visits to the Lola, Honda F1, Prodrive, RML, Williams F1 and Cosworth plants.

David Hart from Richard Childress Racing in the USA who attended previous inward mission associated with the tour commented: “Richard Childress was very pleased with the way everything went and the opportunities he was able to take advantage of, as a result of the MIA's efforts. The trip gave him a new perspective on an industry in which he has spent the past 40 years, something he couldn't get from any other racing shop in the USA.”

Motorsport Valley generates over US$10 billion sales revenue annually and consists of over 3,000 motorsport businesses with 40,000 employees.

For more information on the Motorsport Valley Tour please contact Alicia.warden@the-mia.com.