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Taking fashion to a social level

8th November 2006 Print
Fashmatch.com Providing Fashionista’s with an endless source of fashion advice and entertainment sounds like a difficult task, but new website FashMatch.com takes finding fashion items and styling your own looks to another level. Launched three months ago, this new site is about solving the ubiquitous question women ask themselves every day ‘what to wear’ and ‘how to dress’.

Rather than calling your friends and asking advice on what to wear or ‘should you buy x,y,z’, FashMatch.com aims to aid users, mainly women, in day-to-day dressing while taking it one-step further – allowing them to share their styling efforts, good, bad or otherwise, with other FashMatchers and gain instant feedback. We all like seeing what other people put together. Like a virtual ‘stylist’s catalog’ of ideas, FashMatch.com provides what magazines deliver and what women of all ages are putting together on one portal, while personalizing the virtual styling experience and creating an opportunity for a whole host of users from around the world to share their ideas and receive feedback.

“FashMatch.com presents virtually unlimited, dynamic, and personalized suggestions on ‘what to wear’ given by the users themselves,” says Founder Jonathan Gheller, “And we make finding clothes and putting together outfits a fun, inviting and often addictive experience.” At FashMatch.com users can search for a specific item they own and find something to wear with it or create a completely new outfit (for purchase or for the fun of it) and share it with other FashMatcher’s.

With a current online community that is growing at an accelerated pace, FashMatch.com has been touted by 50 bloggers including ones noting FashMatch.com as “fun, simple and you can have your online friends giving you feedback on the clothes you are planning to buy instantly”.

Well designed, colorful and clean, FashMatch.com is many things but one thing it is not is a site that claims to teach you about styling. We leave that up to the experts. What it does do is allow visitors to virtually style online from numerous global accessory and designer brands without leaving your home or apartment, and share your styling secrets with others from around the world.

A new section specifically for expert ‘Guest Stylists’ in the fashion industry will debut before the year’s end, showcasing stylist expertise. With it a variety of ‘Style Experts’ will make their guest appearance on the site each month, weighing in on the trends, what is hot now and how-to-get-that-look to further visitors’ styling obsession.

A global vertical social network of styling, FashMatch.com is for both the fashion impaired and addicted. Even if you are not purchasing an outfit, FashMatch is a creative and fun way NOT to break the bank on an outfit you may or may not want to wear. Share your outfits, try your hand at styling or simply weigh in on what others think or need advice on with ease. With FashMatch.com you will find many users who can help you find the perfect look or give advice that users from all over the world can use.

Try it out today at www.FashMatch.com.

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