Topshop launches on Facebook

The new Topshop Fashion Fix which has recently been launched on Facebook allows users to see the newest must-have pieces for the season from their Facebook profile. Facebook users can view items in detail and stamp a "love it or lose it" comment for their friends to see. Pieces can be shared and passed to other Facebook friends to talk about the latest styles, plan outfits or simply arrange shopping trips.

The Topshop Fashion Fix application was created and produced by renowned digital agency Poke, and developed in collaboration with the Topshop internal web team.

As an added incentive for Facebookers eager to try out the new application, during the run-up to Christmas, Fashion Fix users can play a weekly game of "Snap" on Facebook to win anything from 10%-off at Topshop.com to a year's supply of shoes.

With thousands of groups already networking about Topshop and swapping ideas about what they’re about to buy, this application ensures that they’re the first to see what's new in-store. The Fashion Fixes’ sharing and commenting features also allows them to have lots of fun in the process - and makes sure that their friends know exactly what they’re planning to wear at the weekend.

For more information, visit Topshop.com.