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Extended warranty sales increase as motorists hold on to cars

9th September 2008 Print
As household finances continue to be squeezed, and motorists hold on to their cars for longer, sales of extended warranties are beginning to soar according to experts.

Warranty Direct, the leading direct consumer warranty provider, has seen a 28 percent increase in demand for its mechanical breakdown insurance on four-year-old vehicles since the end of April.

According to a recent YouGov poll, at least 1 in 2 drivers admit they will hold on to their cars longer than planned due to the increased strain on household expenses.

The traditionally accepted ownership cycle is three years. This September, more than 417,000 will emerge from the comfort and protection of the manufacturer’s warranty.

During 2007, average repair bills stood at £276.47, but rose as high as £5,297, on unforeseen and unwanted remedial work. With depreciation adding to the equation, and inflation hitting its highest level for 16 years, Warranty Direct says hanging on to a four or five-year old car and protecting it with cover rather than buying a brand new model could save thousands.

Even when you add the cost of the MOT service required for cars aged over three and the cost of our extended warranty cover, you can still save an absolute packet by not buying new,” said Warranty Direct managing director, Duncan McClure Fisher. “In today’s economic climate, it’s the only sensible thing to do.”

Last autumn, Warranty Direct became the first company to protect motorists against faults discovered during routine MOT tests and servicing. Similarly, it also includes cover on Consequential Loss and was the first to remove policy clauses excluding wear and tear from cover.

With cover starting from as little as £15 a month, visit