Motorists shun sub-zero survival kit

Despite severe weather warnings from the Met Office, research from Kwik-Fit finds that British motorists are unprepared for the sub-zero conditions set to hit UK roads over the coming days.

Indeed, even though more than one in four British motorists (7.5 million) have been stranded by the roadside in wintry conditions, the majority of motorists fail to carry basic sub-zero survival items in their car.

David White, customer services director at Kwik-Fit, commented: “Whilst most people might think it won’t happen to them, our research shows that the chances of being stranded in the winter are pretty high. So, carrying a sub-zero survival kit in your car during winter is absolutely essential.”

Despite this Kwik-Fit’s research shows that as many as 21.7 million motorists don’t carry a spare set of winter clothing to keep warm. A warning triangle is overlooked by 65%, alongside other basics such as bottled water (64%) and a warm blanket (53%). Incredibly, 4.3 million motorists (16%) fail to carry any sub-zero survival kit items in their car.