A chic new hotel for fast living urban travellers

Showcasing cutting-edge contemporary design styled for “today’s fast-living urban travellers,” chic new lifestyle hotel The Mira Hong Kong celebrates its Grand Opening this month.

The new 492-room address on Nathan Road is heralded as one of Hong Kong’s most upscale and technologically advanced hotels.

The Mira Hong Kong’s stunning design was a collaborative effort by an international team including world-renowned lifestyle guru Colin Cowie, who designed Oprah Winfrey’s Legends Ball and John Travolta’s 50th birthday, and Charles Allem of CAD International.

The Mira Hong Kong promises to become a new venue for the hottest global live acts – underlined by a Grand Opening performance from award-winning American pop icon Katy Perry.

General Manager Dirk Dalichau said: "The Mira Hong Kong will become a hot new venue in Tsim Sha Tsui for big-name performers."

The hotel is also set to establish itself as a fashionable new dining destination in the heart of the city. Finest European gastronomy is on the menu at signature restaurant WHISK, masterminded by award-winning Chef Justin Quek. The world-renowned Singaporean chef has trained under some of Europe's most legendary chefs, including Roland Mazere, Jean Bardet and Michael Roux Junior at Le Gavroche and Waterside Inn in England. He was voted “Best Chef of the Year” at the World Gourmet Summit Awards of Excellence.

With ebonised wood wall paneling and massive white stone-top tables, one of the most extraordinary features of WHISK is its al fresco garden lounge. The outdoor terrace with fire and water features is a stunning oasis in the heart of the city; featuring cabanas, flowing waterways, green feature walls as well as private access to some the hotel’s suites.

Modern Cantonese dining is served at Cuisine Cuisine at The Mira, an extension of the celebrated contemporary Chinese restaurant, which has become one of the most successful eateries in the Hong Kong’s International Finance Centre (ifc).

These dining outlets are complemented by Japanese-style international all day buffet restaurant Yamm, coffee and chocolate lounge COCO and lounge bar Room One.

Also opening today is The Mira Club, with stylish purple-themed rooms and suites, members have exclusive access to the Club lounge, ideal for business meetings, where guests can enjoy concierge services, private check-in, complimentary breakfast, all day and night nibbles and drinks plus much more.

Uniquely themed guestrooms will appeal to travellers seeking customised, bespoke accommodation with a personalised service touch. They offer a choice of red, green or silver colour schemes – all with stylish, handpicked designer fabrics including an “Egg Chair” by Arne Jacobsen to match each colour scheme, and rain showers.

Latest in–room technology incorporates 40-inch LCD TVs, 500GB Sony PC/Entertainment Centres, Bose in-room soundscapes, complimentary high-speed WiFi and wired internet, and a unique “My Mobile” Nokia phone service, which allows guests to be contacted and stay in touch anywhere in Hong Kong. The “My Mira” service provides personalised concierge assistance at the touch of a button.

The Mira Hong Kong Suites reflect the hotel’s passion for style and pared-down luxe, with The Grand Mira Suite, The Platinum Suite and six other specialty suites, plus the signature Mira Suite 70, 80 and 100, named after their generous size in square-metres, and comprising 56 suites in total.

In line with its positioning as an upscale business-cum-lifestyle hotel, The Mira Hong Kong also boasts 14,000 sq ft of conference and meeting facilities, including a spectacular ballroom featuring a 25,000 lighting combination of LED lighting, state-of-the-art audio-visual equipment and unique table settings.

Colin Cowie's breathtaking contemporary concept, echoing his designs of cutting-edge hotels and residences in Bel Air, Palm Beach and Las Vegas, is complemented by collaboration with Hong Kong architect Edmond Wong of designcorp, Andrew Choy of Atelier C+ (specialists in stylish retail and residential interiors) and British landscape architect Adrian Norman.

General Manager, Dirk Dalichau, added: “We are excited about introducing a fresh, upscale hospitality concept designed for those who appreciate tasteful and stylish interiors, personalised intuitive service and who are design-driven and technology savvy.”

Centrally located on Nathan Road in Tsim Sha Tsui, The Mira Hong Kong is situated in the heart of Hong Kong’s commercial, shopping, dining and entertainment district. Located close to the local Mass Transit Railway (MTR), railway stations and the Star Ferry, the hotel connects easily to all parts of Hong Kong.

Adjacent to The Mira Hong Kong are a retail promenade of branded boutiques, large-scale shopping malls, bargain outlets and upscale eateries.

The MiraSpa, to be opened in November, will be a 21st century new spa concept managed by the hotel. Complemented by the indoor infinity-edge pool and fitness centre, the spa will encompass 18,000 square-feet of total fitness, beauty and wellness.

For more information and bookings, visit themirahotel.com .