Carrentals.co.uk invest in website improvement

Car hire comparison site Carrentals.co.uk is strengthening its position in the travel market with a £100,000 investment in the enhancement of its website.

The investment will make the site faster, with improved navigation of results and an enhanced filtering process to provide customers with tailored search results from over 45 different rental companies, including major brands such as Budget, Ebookers and Holiday Autos.

“No other car hire comparison service offers the breadth of companies we do,” says Gareth Robinson, marketing director of Carrentals.co.uk. “By operating on a fairer cost per acquisition (CPA) model, rather than a cost per click approach, both customers and the car hire providers get the best possible deal. It’s a win-win approach to comparing prices, which has seen us triple our business over the last six months.

“It’s our job to find the cheapest deals from the top car rental companies, and make it easy for customers to choose the best car for them. With the new improvements to the site – faster searching, easier navigation, and improved filtering of search results – we aim to offer customers the best possible car hire experience.”

Since its launch in 2003 Carrentals.co.uk has grown to become one of the leading online car hire websites. To date it has booked over 200,000 customers and turnover this year is targeted to reach £12million.

For more information visit Carrentals.co.uk.