The three 'P' principles for property investment success

When it comes to securing property investment success for their individual, group and corporate client base, there are three distinct principles that drive the service, the vision and ultimately the decisions of every single member of the team at market leading property investment consultancy Obelisk International.

The three principles are Price, Profit and Performance - and these are the unique and guiding values that have directed some of the most successful and profitable property investment decisions and choices in recent years.

If you are one of the 12.9 million people in the UK reputed to be relying on property investing to fund at least a portion of your retirement for example, or you’re determined to find an alternative investment vehicle for income, for gains, for long or even short term financial reward at a time when globally the stock markets are not performing to their optimum level then it’s critical that you take time to understand how and why Obelisk International apply their three unique ‘P’ principles for property investment success.

They apply these principles to every single property development they select for their investors…you should consider applying the same three principles when conducting your own due diligence, and as and when you come across any property opportunities that you would like to consider for your own investment portfolio.

Price - property investors secure a substantial portion of their future profit potential at the point of purchase - therefore it is best practice to locate, negotiate and secure cost effective projects at highly competitive market prices.

As an individual investor you should certainly do the same, you need to negotiate effectively up front and if you are buying off plan, ensure properties bought are being sold at attractive preconstruction prices so that you have the best chance of achieving profitability throughout the construction phase.

As an investor this gives you the chance to flip your real estate assets before or upon completion to achieve the fastest ROI possible.

Profit - Obelisk International undertakes some of the most comprehensive, broad and thorough due diligence on not only a single property development’s potential for profitability, but on a nation, a region and even a developer so that every single possible angle – from the economic and political stability of a given country to whether a developer applies best business practices when managing his developments for example – is covered.

Any investor owes it to their future financial security to undertake the same comprehensive levels of due diligence on every aspect of an investment opportunity before they bet their hard earned money and hard won financial security on the future profit potential of a property investment.

Performance - Obelisk International employ some of the most intelligent and experienced minds in the business of predicting and plotting property performance probabilities, therefore each property development project chosen is selected with as clear an understanding of the performance probabilities, from short to long term, as possible.

Even more critically, they always have as profitable an exit strategy as possible in mind for their investors - and you owe it to yourself to follow the same guiding principles. Whether you are committed to profiting from flipping off plan properties in emerging markets such as Thailand, or you’re interested in the long term profit potential of an ecologically attractive real estate project in Bulgaria, know when to time your entry, how to negotiate your entry level, how to plot your profitability strategy and when to employ your exit strategy so that your investment is secure and successful.

The alternative available to you as an investor is to rely on the hard won reputation that Obelisk International fiercely protects, the Obelisk Advantage.

Having gone head to head with other leading names in the property investment consultancy marketplace and having committed not only to their principles of Price, Profit and Performance but on only ever recommending a development in which they themselves are willing to invest, the company now stands head and shoulders above the competition in terms of the respect it commands from it’s investor client base.

Consider just two of the exceptional projects that Obelisk International currently has on offer – and remember that you as a perceptive investor can have access to the wealth of the company’s skills and experience of locating profitable investments by engaging their services as your personal property investment consultancy.

Currently being marketed and recommended by Obelisk International to its astute client base are Seven Lakes in Dolna Banya in Bulgaria and Pattaya Heights in Thailand.

Seven Lakes is a carbon neutral, environmentally conscious development consisting of seven secure and gated phases of Alpine-style houses with the average superior villa starting from just £124,381. Because these properties are within easy reach of such enticing amenities as the new Nicklaus Design PGA course in Dolna Banya as well as the local skiing and snowboarding resort of Borovets and also within commuter distance of Sofia and its international airport, these properties represent an exceptional opportunity and a unique find.

Pattaya Heights is an apartment development being offered exclusively to Obelisk International clients at 24% below average market value. Prices start from around £61,970 and capital growth is predicted to reach at least 15% per annum for the next 5 years making this stunningly located, tranquil and superior development an exceptional investment opportunity.

Kevin Prior who is the Sales & Marketing Director for Obelisk International states “Pattaya Heights is an attractive investment opportunity for both the short term investor looking to buy off-plan and sell on completion due to the strong resale market, as well as for the investor looking at generating both capital gain and rental income from a longer term investment.”

So as you can see, the ability to understand every key element of a property development’s potential for all investors is an ability that runs right through the company.

For more information about their services and the property developments detailed, visit obeliskinternational.com.