Ketchup ad soundtrack gets iTunes release

Due to huge public demand, ‘I Know You Know Me’, the music from the latest Heinz Tomato Ketchup advert, is now available to download from iTunes.

The new ad for Heinz Tomato Ketchup has already had nearly 20,000 hits on YouTube and the lively, upbeat soundtrack has been a hot topic of conversation on blogs and forums, with users clamouring to know more about the artists and where they can get their hands on the song.

‘I Know You Know Me’ was written by Oliver Julian, Nick Foster and Peter Raeburn, part of a collective of musicians and performers called The Tease.  The members of the group are part of the Soundtree organisation, an award winning team of musicians and performers who specialise in creating music and soundtracks for the small and big screen.

Commenting on the new release Ross Longton at Heinz said “We chose this track by The Tease because we wanted our ad to put a smile on people’s faces, injecting some much needed positivity during these difficult times.  We felt that the lyrics of the song mirrored the bond people have with Heinz Tomato Ketchup, the nation’s favourite sauce.  Heinz Tomato Ketchup is a mainstay of the British dining table and we are delighted that ‘I Know You Know Me’ has proven to be such a hit with the public”.

‘I Know You Know Me’ accompanies the latest Heinz Tomato Ketchup advert, which features a series of individuals performing instantly recognisable ketchup rituals with an invisible Heinz Tomato Ketchup bottle. An elderly man hits the end of an unseen bottle, a little boy squeezes a dollop of ketchup onto his fish fingers and a man uses a knife to initiate the flow of ketchup from an invisible bottle.