First Utility reduces Standard dual fuel tariff

First Utility has announced price reductions to make its Standard dual-fuel tariff the cheapest standard energy deal across the whole of the UK. This new Standard tariff from First Utility has knocked British Gas off the pricing top spot in every area of the UK.

With a backdrop of Ofgem warning the Big Six energy companies to drop their prices this news will be welcomed by households across the nation looking for an alternative supplier.

The price reduction means that First Utility is now cheapest in every single region of the country for single and two-rate customers, based on all payment methods. Based on a single rate direct debit or cash/cheque payment at average consumption, First Utility’s Standard tariff will be cheapest across all 14 energy regions, on average £8.35 cheaper for those paying by direct debit and for those paying by cheque or cash £20.28 cheaper.

Mark Daeche, Chief Executive of First Utility comments: “We see this Standard tariff as a continued commitment to our original pledge when we launched the company – to give consumers greater choice when it comes to choosing an energy supplier. We know that what matters to UK households is that they can keep their energy costs as low as possible and we believe that this Standard tariff will help them achieve this.”

“The move reinforces First Utility’s positioning as a challenger brand. Consumers should not dismiss independent energy companies like as this kind of competitive pricing is a real benefit to UK households looking for the best deals.”

First Utility is the first energy company in the UK to install smart meters free of charge to UK households on a phased region-by-region roll-out. The next phase of its smart meter roll out is due to be announced next month.