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Easy, breezy, summer style from ME&EM

17th March 2010 Print
ME&EM

This season ME&EM, the brand offering ‘comfortable luxury’, have a collection for Spring Summer that is full of elegant loungewear, gorgeous beachwear and flattering daywear.

The collection is about simple, flattering and comfortable clothing with a focus on feminine detailing and luxurious but wearable fabrics. From linen jersey that combines the airiness of linen but the softness and wearability of jersey to a light weight cashmere for Summer layering to a beautiful new fine toweling that will be a popular choice for the forthcoming holiday season. The trademark modal that was so apparent in last season’s collection will now be seen in an array of gorgeous dresses that provide the solution to any clothing scenario.

Key looks for the season include a linen jersey ‘maxi dress’, ‘New York skirt’, ‘easy day dress’ and a 60’s style shift dress in towelling. The colour palette ranges from the Summer essentials of navy and white stripe and dusky pink plus the perfect tones of black, chocolate, white and a new slate blue.

The ME&EM collection is a one stop shop for dressing in comfortable luxury for everyday. In addition to their own range they also sell an edited range of complementary pieces from carefully selected brands – MIH Jeans (incl. the must have Paris cropped jean in white), LA Made T’s and new to the brand Madeleine Thompson and an exclusive range of Pretty Ballerina shoes.

For the perfect Summer wardrobe visit: meandem.com. Or visit their London shop at 21 Connaught St, London W2 2AY.
 

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ME&EM