Legal & General offers 50% cashback to earlybird ISA investors

Legal & General, one of the UK's largest stocks and shares ISA providers, is offering 50% cashback on annual management charges for new ISA investments made before 30 April 2010.

With limits increasing to £10,200 for stocks and shares ISAs as of 6 April for everyone, investing early in the year maximises the tax efficiency and potential for growth offered through an ISA.

The cashback offer is available to new customers, customers who want to transfer a lump sum of at least £3,600 from another ISA provider, and existing Legal & General customers who wish to top up their current year's ISA investment by £500 or more.  Customers must keep their money invested in the same fund until 31 December 2010, and will be rewarded 50% back on their 2010 annual management charge on that investment in February 2011.

Claire Evans, Marketing Director at Legal & General Investments, said: "Investing a lump sum at the start of the tax year allows you to benefit from 12 months of tax-efficient investment, and coupled with our own cash back offer, creates a compelling reason to invest sooner rather than later. With the increased limits now available to all, now may be a good time to take advantage of investing in a stocks and shares ISA."

Eligible funds include Legal & General's Actively Managed, Multi Manager, Income, Index Tracker and Ethical ISAs, which can be applied for online, over the phone or by post.

How to qualify for cashback:

Cashback is only available on lump sum investments

Minimum investment of £3,600 or £500 if you are an existing ISA customer this tax year

Invest before 30 April 2010

You must keep your money in the same fund until 31 December 2010

Legal & General will pay your cashback by refunding 50% of your 2010 annual management charge in February 2011