Get the best viewing experience for the summer of sport with LG
LG Electronics has kicked-off its second nationwide LG Road Show, along with launching the new online 2010 Home Entertainment Buyer’s Guide. As the nation eagerly anticipates this summer’s exciting sporting events, LG aims to help consumers navigate the world of home entertainment technologies and find the products that best suit their needs via both these offline and online tools.
The LG Road Show started the first leg of its 2010 UK tour this weekend at Birmingham’s Sandwell Curry’s store and is due to visit more than ten other nationwide locations over the coming months. Having initiated the road show last year, LG is keen to repeat the success of taking the latest technologies direct to consumers. Along with showcasing this year’s exciting new technologies, such as 3D and Freeview HD TVs, LG experts will be on hand to demystify the technology and ensure that people understand the real benefits of the new product range.
Visitors to the LG Road Show stands can peruse the latest LG home entertainment product range with the support and advice of trained specialists and even receive a discount off their next LG purchase. What’s more, attendees will be in with the chance to win a state of the art LG 3D TV (47” LX9900), bringing the cutting edge 3D viewing experience into their living room!
For those who can’t make it to one of the many LG Road Show destinations, the online Home Entertainment Buyer’s Guide provides consumers with a personal home entertainment expert, ready at their finger tips. The guide recommends the best home entertainment kit for each buyer based on individual viewing preferences, content providers and even the room and positioning of the TV in their own home.
“The launch of the LG Road Show and LG online Home Entertainment Buyer’s Guide was a huge success last year and we’re hoping to help even more people this year.” said Stephen Gater, Head of Marketing LG Home Entertainment Company. “Between both the road show and the online buyer’s guide, we’re expecting to reach over half a million people this summer, which would be a fantastic achievement.
“We know how excited the whole country is about the upcoming sporting events, with lots of people thinking about upgrading their home entertainment kit in anticipation, so we look forward to providing expert advice and tips for those critical home entertainment purchases.”
For more information on when the LG Road Show will be in a town near you, please visit lg.com/uk/lgroadshow
To check out the LG 2010 Home Entertainment Buyer’s Guide for more details on the best home entertainment kit for your home, please visit lg.com/uk/tvguide