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Suzuki winter tyre programme puts safety first and saves money

9th November 2010 Print

Rain, snow and sub-zero conditions make winter the most hazardous time of year on the road. Suzuki GB PLC is keen to ensure drivers are well-equipped to tackle the worst the weather can throw at them by offering a great value winter tyre promotion.

By fitting winter tyres to their vehicle, Suzuki owners can increase safety just when they need it most. Michael-Le Flay, Suzuki Aftersales Marketing Manager, explained: “Many people are unaware of the fact that when temperatures drop below 7°C, the rubber in standard tyres becomes harder and less flexible, which affects braking and cornering performance.

“It doesn’t matter how many electronic aids your car may have, the quality of its tyres is critical. The compound used for winter tyres, and their tread design are tailored to cope with adverse conditions, so that the best levels of car control can be maintained. The result is a significant improvement in braking performance of up to 25 per cent as well as better grip.”

Suzuki has high quality winter tyres now available for all current models, secured to its 150 strong Dealer network via Suzuki’s European parts distribution centre in Frankfurt, Germany. For convenience, the Winter tyre programme consists of a ready to fit wheel and tyre set and, taking SX4 as an example, are available from £145 each including VAT.

As an extra bonus, customers can take advantage of a 15 per cent discount on winter wheel trims, plus free winter tyre fitting, simply by downloading and presenting a voucher from the official Suzuki web site at