BCA reports big spikes in trade buyers using the internet
Trade car buyers at British Car Auctions (BCA) have been beating the snow and travel chaos by logging onto the company’s online services and bidding for vehicles over the internet as the big freeze hits the UK.
BCA’s auction centres around the UK have not missed a single sale since the cold snap began. However many trade customers have struggled to attend sales in person and have turned to internet bidding to buy cars and vans.
BCA’s Tony Gannon commented “We have seen big spikes in internet buyer numbers over the past few days. Live Online buyers typically account for around 18% of the sold vehicles at BCA and this has risen to average over 23% nationwide, with some centres reaching 50% or more.”
Figures also jumped for BCA’s two new online services – Bid Now and Buy Now. Vehicle viewing and bid numbers rose sharply as the snow fell, with the daily Bid Now sale (4.00 pm to 6.00 pm) recording a 38% uplift in bidding activity.
Gannon added “With the severe weather already affecting travel in much of the country, we expect to be seeing even more activity from internet buyers via our online channels in the day’s ahead.”
For more information, visit british-car-auctions.co.uk.