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Fractional Life Expo moves to Property Investor Show & OPP Live

3rd May 2011 Print

Leading luxury fractional ownership brand and fractional event organiser Fractional Life has announced that Fractional Life Expo, Europe's biggest consumer fractional ownership exhibition, has a new home for 2011.

After four years at Broadgate Arena, in the heart of the City of London, the Expo is moving to the ExCel Centre, to provide a dedicated fractional ownership area at The Property Investor Show & OPPLive - at ExCeL London on October 13 to 15 2011.

A combination of consumer-led market research and redevelopment work at Broadgate Arena, along with the synergies that arise from working with OPP and Property Investor Media, have made the move a natural choice and will give Fractional Life a great opportunity to introduce the fractional ownership concept to an even greater number of lifestyle buyers and investors.

The move to ExCel also gives fractional real estate developers and service providers the chance to showcase their products to high quality b2b and b2c audiences.

The Fractional Life Expo will be a dedicated fractional ownership zone within the show, and will feature fractional developers, private residence clubs, destination clubs, exchange programmes, currency exchange specialists and other service providers.

Fractional Life's Piers Brown said: "We're delighted to team up with OPP and Property Investor Media. The move to ExCel comes at an exciting time for fractional real estate - the concept is becoming more popular across the globe, and the choice of product is now really incredible. We are looking forward to showcasing the very best in fractional ownership to an increasingly engaged public, and to real estate professionals who want to find out more about the sector."

The Property Investor Show's managing director, Nick Clark said: "Recent renewals of The Property Investor Show & OPPLive have attracted participation by a number of companies offering fractional propositions. However the inclusion of Fractional Life will enable the event to give this important segment of the investor market a higher profile and greater focus than has been possible hitherto. The initiative is a sensible one for all parties."