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It’s ‘Beef & Blue’ for British Sandwich Week

9th May 2011 Print

The Earl of Sandwich, purveyor of The World’s Greatest Hot Sandwich, is launching a new addition to its range for British Sandwich Week, 16 – 21 May – a week-long celebration of Britain’s greatest invention.
 
Containing freshly roasted beef and traditional English Stilton, the new limited edition Beef & Blue is the ultimate British sandwich. Launched by the recently opened Earl of Sandwich in London’s Ludgate Hill, the delicious bite is available for one week only and is not to be missed.  

In 1762, John Montagu, the fourth Earl of Sandwich, had his hands full, literally. As First Sea Lord, he commanded the mighty British Navy, was a noted explorer, and also a dedicated gambler. This led to little time for food, so he came up with the ingenious idea of putting meat between two slices of bread.  Thus in 1762, the Sandwich was born and named after its inventor, the Earl of Sandwich.
 
Now 250 years later, John Montagu, the current 11th Earl of Sandwich and his family remain passionate about the world’s most popular quick food that carries their name. Together with restaurant entrepreneur Robert Earl, they have developed the sandwich everyone has been waiting for…The World’s Greatest Hot Sandwich.

All of the sandwiches are like no other; they are made-to-order using the highest quality, fresh ingredients served on artisan baked bread made from a secret recipe.  As well as the appetising Beef & Blue, customers can enjoy any of the other 13 hot sandwiches on offer.  These include, The Earl’s Club (Roasted Turkey, Smoked Bacon, Aged Swiss Cheese, Lettuce, Roma Tomatoes & Sandwich Sauce), The Original 1762 (Freshly Roasted Beef, Sharp Cheddar Cheese and Creamy Horseradish Sauce), The Full Montagu (Freshly Roasted Beef, Turkey, Aged Swiss and Sharp Cheddar Cheese, Lettuce, Roma Tomatoes & Earl’s Mustard Sauce).

Earl of Sandwich, 38/40 Ludgate Hill, London, EC4M 7DE.