The internet has undeniably transformed the face of modern day business, with websites emerging as key players in the advertising, information and commercial transaction strategies, of most contemporary companies.
With advertisers increasing their spend on performance marketing campaigns, it is no surprise to see the channel coming under greater scrutiny.
Amazon.co.uk has launched a Wearable Technology Store, featuring more than 100 different wearable devices including activity trackers, smart watches, smart glasses, wearable cameras and more.
Designer cooker hood specialist BEST is thrilled to announce it has refreshed its website to improve user experience and reflect the aspirational products on offer.
The basket value of online clothes shoppers who use a virtual fitting room while making their purchase is an average of 7% higher than shoppers who don't, more than offsetting the general 1% decrease in average basket values experienced by UK clothing e-tailers over the last year.
Good news for Europe's more than 507 million consumers: as of today, new EU legislation will bolster their rights throughout the European Union.
Running a successful and growing business seems to be getting more and more complicated by the day. As if dealing with finances and recruitment issues weren’t enough, the unprecedented digital ‘boom’ over the past few years has created a whole new pile of issues and challenges to overcome.
You’ve got an awesome looking website, a great brand and a good social media following, yet web generated sales just don’t seem to be happening. In addition, the number of clicks through to your site from key search terms seem to be few and far between, and getting less each month.
UK online shoppers have on average £107 worth of unused internet purchases lying around their home which they have never used. Collectively this equates to unused goods bought on the web, totalling a whopping £5bn, according to a new survey of the nation’s online shopping habits by the Money Advice Service.
TopCashback has launched its Home & Garden Hub, where consumers can access the very best home and garden cashback deals on the market.
Affiliate Window successfully launched its first ‘second screen campaign’ for NOW TV. In an effort to provide an enhanced viewing experience, a display campaign specifically targeted on tablets & WIFI only, ran simultaneously during TV commercials for NOW TV.
NetNames, the leading online brand protection company, has released details of the most prevalent scams to watch out for in the run up to this year’s FIFA World Cup in Brazil.
Marks & Spencer has moved forward with its International, Multi-channel transformation plan with a briefing on its recently launched .com business. It also launched a brand new customer campaign aimed at promoting its online selling channels to new and existing customers.
Global performance network, Affiliate Window has partnered with card-linking platform, Birdback to introduce its offline voucher solution, StoreWindow.
Online sales of Non-Food products in the UK grew 14.3% in February versus a year earlier. In February 2013, they had increased by 12.3% over the previous year.
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