Oceania Cruises expands guest loyalty programme

Oceania Cruises has announced enhancements to its Oceania Club loyalty programme including a new Blue membership level, in addition to the existing Bronze, Silver, Gold, Platinum, and Diamond level loyalty grades. The new Blue membership enables guests to start earning rewards from their very first cruise, including advanced notice on itineraries, members-only offers, an exclusive cocktail reception on board and 10% saving off Oceania Cruises’ merchandise.

Considered the industry-leading cruise loyalty programme, Oceania has also enhanced the other grades of loyalty membership, including complimentary air deviation fee waivers for Gold, Platinum and Diamond members, and discounts on internet charges, shore excursions, beverage packages and logo merchandise for all loyalty club members.

Other benefits include on-board recognition and membership lapel pins, exclusive Oceania Club cocktail receptions and priority member-only cruise offers. For the most loyal repeat guests, Oceania Cruises offers free cruises, free Canyon Ranch SpaClub treatments and a combination of benefits that no other cruise lines provide, rewarding guests with both shipboard credits and pre-paid gratuities.

“As we approach our 10th anniversary in 2013, it seemed the ideal time to redesign our loyalty programme significantly enhancing the benefits at each milestone level and adding a new entry level so that guests can start earning rewards faster,” said Kunal S. Kamlani, the line’s president. “These changes along with both meaningful shipboard credits and complimentary gratuities make our loyalty programme truly the best in the industry.”

The new programme is effective from the first 2013 sailings. 

Complete details of the Loyalty Programme and eligibility requirements for the Oceania Club are available on the Oceania Cruises website at OceaniaCruises.com/OceaniaClub.

For more information, visit oceaniacruises.com.

A leader in destination cruising, Oceania Cruises offers gourmet cuisine, gracious service and award-winning itineraries at an exceptional value. All Oceania Cruises guests enjoy free specialty restaurants, complimentary soft drinks, bottled water, specialty coffees and teas on every sailing. Travellers cruise the world aboard the elegant 684-guest Regatta and Nautica, the 1,250-guest Marina, and recently debuted, Riviera, a sister ship to Marina.