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Tesco Mobile announces commitment to fixed contract charges

7th March 2013 Print

Tesco Mobile has announced a promise to fix customers’ contract tariff costs.

Its Tariff Promise is a commitment never to raise its customers’ core tariff prices mid-contract, the first move of its kind amongst network providers in the UK.

This makes it the only provider to pledge that the tariff price a customer signs-up to at the start of a contract, will be the same price they pay for the entire contract term at no additional cost to the customer.

Tesco Mobile has never raised its Pay-Monthly tariff costs mid-contract and is dedicated to continuing this.

Recent research has revealed that 70% of consumers who have taken out a mobile contract did not know networks could increase prices during the contract period.

The Tesco Mobile research found additional unknown tariff costs were a major bug bear for customers.

One in four (25%) cite rising tariff prices mid-contract as a major irritant, with slow mobile internet (27%) and complicated tariffs (26%)  also being grounds for frustration.

And with network providers raising tariff costs by a median of 81p a month, Tesco Mobile estimates that in one year alone, UK consumers have spent around £217 million extra on their phone bills.

Simon Groves, Chief Marketing Officer of Tesco Mobile said: “We believe it’s only fair to stick to the contract that we make with our customers, and see no reason to change the core tariff price that a customer has signed up to. We’ve never put our Pay-Monthly tariff prices up mid-contract and this Tariff Promise demonstrates our continued commitment to our customers.  Being open and honest with them is incredibly important to us and we’re proud to be setting an example of best in class mobile service.”

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