Young consumers can be smart consumers

The OFT is today highlighting problem sectors for young consumers as schools from across the country take part in the final of a competition testing pupils' consumer skills in areas such as shopping and finance.

Research by Mintel shows that 7-19 year-olds spend £13.9billion every year using pocket money alone and cash is primarily spent on clothes, computer games, petrol, savings and going out. But a study carried out by the Financial Services Authority revealed a widespread lack of financial knowledge among young people and lack of awareness when choosing products.

The final of the Young Consumers of the Year competition for 14-18 years-old is organised by the Trading Standards Institute and follows regional heats involving hundreds of UK schools. The final in Manchester on June 27 involving 12 schools is the last stage of a competition which aims to develop consumer skills and knowledge and improve confidence in areas such as money and finance, food and health, safety and the environment.

The OFT has today identified some of the most typical consumer problems and scams affecting young people.

1. Text messaging scams - young people are targets of text messages, which might try and get callers to call premium rate numbers, including messages to 'ring this number for an urgent message from your mum and dad' or 'someone you know fancies you' which end up costing £1.50 for the call,

2. Ringtone scams - involve companies not sending ringtones out or signing young people up to receive regular ringtones. To stop them, text the number back with the words STOP ALL. If this doesn't work you can report them to the premium rate regulator ICSTIS,

3. Debt and finance - the Consumer Credit Counselling Service has found that the average amount owed by 18-24 year-olds in debt is £12,790 (excluding student loans). Before buying, stop and think if you can afford it. Buying on credit can mean you end up paying a lot more in the end,

4. Pre-owned computer games - these should still work and be in a reasonable condition. When buying from a retailer the law states that goods must not be damaged unless the person selling the item points these faults out,

5. Internet sites - when buying on the internet, read terms and conditions, do not put personal details or credit/debit card details in an email or personal details on social networking sites, and print out any confirmation emails.

OFT Consumer Education's Paul Burton, said: 'The amount spent by young people is enormous and they are increasingly involved in spending decisions whether it is mobile phones, computer games or traditional areas like clothes. Having a skilled group of consumers shopping around and aware of their rights benefits us all. The participants in Young Consumers of the Year gain valuable skills and a grasp of key consumer issues that they can pass on to parents, friends and adults.'