PayPal: IMRG Capgemini Sales Index for January 2009

Commenting on IMRG Capgemini Sales Index for January 2009, Mark Hodson, UK Marketing Director at PayPal, the world's largest online payment service said: "Today's figures from IMRG demonstrate how the deepening recession is shifting consumers from the high street to the internet.

"Our recent study draws similar conclusions revealing 32% of people in Britain shop online every week, with 34% spending over £50 on each purchase. The main reason people are purchasing goods online is to bag-a-bargain or take advantage of online discounts (60%).

"In tough times retailers are looking for ways to offer customers great deals, in the past 12 months PayPal Offers has seen a 200% increase in the number of retailers joining the discount website. Meanwhile as consumers look for ways to shop smarter and save money we have also seen uplift in the number of consumers visiting PayPal Offers, with average page impressions doubling in the last six months."