Tesco launches free online food & lifestyle tracker

Tesco launches the UK’s first free online food and lifestyle tracker... the interactive way to track what you eat. Designed to help customers adopt healthier eating habits, it allows them to track the amount of calories, carbohydrate, fat, saturated fat, sugar and salt they have eaten in a day by giving them access to over 12,000 individual items of food and drink from all major supermarkets and popular restaurant chains.

By inputting what they have had to eat and drink customers receive analysis of the amount of nutrients they’ve had that day and an indication of whether the amounts for each are over or under the guideline daily amount. What’s more, the tracker will even take into account any exercise they’ve done.

Said Karen Tonks, Tesco nutritionist: “Healthy eating is not easy and we have had a lot of consumers asking for help and advice. It is important people understand healthy eating is not about fad diets, but a real lifestyle change. We are more likely to be successful by taking small, manageable steps. This is why we have created and are developing the Healthy Living Tracker so you can see without difficulty what you’re eating and what you might need to change for a healthier lifestyle.”

Tesco’s re-launched Healthy Living brand includes over 200 products across all categories. The range is relevant to modern health needs offering customers a positive, nutritionally balanced approach to eating

Tesco’s new Light Choices range of over 250 products is specially designed for those wanting a simple weight loss solution without having to compromise on taste. Products are big on taste but light on calories, sugar or fat – containing less than 3% or half the fat of comparable products. To support customers further on their way to healthy eating, Tesco also offers free four weeks meal plans online.