Buying in to a lifestyle – A holiday home with an added bonus

A beautiful holiday apartment in a perfect lakeside setting plus the opportunity to generate some very useful income. This is indeed a rare purchasing opportunity, believed to be the first of its kind in England, and is being offered by Four Pillars, the independently owned hotel group based in Oxfordshire.

The 63 Watersmeet holiday apartments give purchasers the opportunity to buy into a very special lifestyle. The apartments form part of the Four Pillars Hotel and Spa development in the heart of the Cotswold Water Park, an area of outstanding natural beauty just one and a half hours drive from London and an hour from Bristol and Birmingham. The £30 million 4-star lakeside hotel, with full spa, restaurant, leisure, conference and entertainment facilities, will open in August this year, and the apartments will be completed by summer 2008.

The development offers one room studios and 2, 3 and 4 room apartments and penthouses in a setting of lakes, rivers, wetlands and grassland. Superbly located and spacious, with access to extensive leisure activities and amenities, the apartments are competitively priced, ranging from £130,000 for one room and from £275,000 for three rooms, many including balconies overlooking the lake.

All will be stylishly decorated and furnished to exacting standards, with ‘nature’ being integral to both design and finish – large areas of glass offer stunning views and good use is made of wood and other natural materials. Kitchens and bathrooms are well appointed with high specification appliances and sanitary ware. Flat screen digital TV, DVD player and wireless broadband connection come as standard and each apartment is allocated a parking space.

The added bonus for purchasers is an unusual arrangement whereby the Four Pillars hotel will manage the letting of Watersmeet apartment rooms on behalf of owners, an opportunity for them to generate income as well as enjoy the benefits of owning a holiday home.

For up to 90 days each year, the apartments can be used by the owners in the holiday seasons or at weekends. For the rest of the year, through a 5-year renewable agreement, Four Pillars will let the apartments either as hotel or holiday accommodation on behalf of the owners. The flexibility of the design layout ensures that areas within the apartments can be isolated as separate hotel bedrooms if necessary.

The apartments will be serviced and maintained by Four Pillars Hotels, including cleaning, laundering of bed linen and towels and all aspects of upkeep and maintenance.

Apartment users will be able to enjoy all the amenities of the adjoining 4-star Four Pillars Hotel, including a spa with the latest Decléor treatments, a state-of-the-art gym, restaurant, and Gastro Pub. The surrounding Cotswold Water Park offers a range of outdoor pursuits, including water sports, cycling, angling, horse-riding and nature trails.

Four Pillars Group Chairman Brian Murtagh is looking forward to the completion of the apartment complex. “We’re extremely pleased to be the first hotel group in England to offer potential buyers such an attractive proposition – a stunning holiday home with the opportunity to generate an income from the letting arrangement, whilst someone else looks after housekeeping and maintenance. This is a superb location with excellent transport links and purchasers can be confident that their apartment will be perfectly placed to benefit from the UK’s growing leisure economy.

“I would encourage potential purchasers to arrange a personal visit to the development in order to fully appreciate the quality of the apartments and their beautiful surroundings. My team will be delighted to organise this and to answer any questions.”

More detailed information, including frequently asked Q&As, is available via cotswoldwaterparkapartments.com.