Kia sponsors Australian Open for 10th year

This year celebrates Kia’s 10th consecutive sponsorship of the Australian Open, Kia Motors handed over a fleet of 101 official tournament vehicles bringing the tally of Kia vehicles over the last decade to 909. 

Rafael Nadal – ranked world No 1 and Kia’s global brand ambassador was on hand with Kia Motors Australia’s President and CEO M.K Kim to hand the keys over to Steve Wood, Tennis Australia CEO

The fleet of vehicles on location this year, will transport players, officials and VIPs to matches and other activities throughout the grand slam tournament.  “The sight of the Kia fleet ferrying players, media and officials around Melbourne is synonymous with the Australian Open and contributes to the tangible excitement and buzz that the event brings to the city of Melbourne,” Mr. Wood commented.

As a proud sponsor of the Open, we are providing an opportunity for athletes, volunteers and guests to experience the excitement of the tournament with relative ease,” said Kia Motors Australia President and CEO M.K. Kim.

The Kia courtesy fleet will be driven by approximately 20 specially trained volunteer drivers who expect to clock more than 300,000 kilometres over thousands of journeys during the Australian Open 2011.

With Kia ambassador Nadal winning his first match with ease all eyes here in the UK will be focused on Murray tomorrow as he hopes to end his run of bad luck.