Toyota Cars
Toyota outlines motor sports activities for 2009
Toyota Motor Corporation (TMC), which regards motor sports as an ideal medium for conveying the anticipation and excitement associated with automobiles, announces it plans to continue engaging in motor sports this year, despite being financially restricted by severe business conditions.

Toyota develops world first rear-seat centre airbag
Toyota has developed a world first rear-seat centre airbag to help reduce the severity of passenger injuries in side-on collisions. The new Supplemental Restraint System (SRS) airbag is fitted in a large, fixed, rear-seat centre console and will feature in particular Toyota models to be released in the near future.
Toyota manufacturing UK statement
Final discussions have taken place with our employee representatives [March 9] to maximise our efforts to maintain employment, whilst recognising the need to reduce our labour costs.
Toyota extends relationship with TomTom for navigation solutions
TomTom, navigation solutions provider, has announced that Toyota has extended its relationship with TomTom to feature the second generation of TomTom's semi-embedded portable navigation solution in select vehicles.

Toyota iQ gains new 1.33 Dual VVT-i engine
Toyota’s incredible iQ, the world’s smallest four-seat car, gains a new engine option with the addition of a 1.33-litre Dual VVT-i petrol unit with Toyota Optimal Drive technology. Presented for the first time at the Geneva motor show, the new engine option will be available in the UK from late July, offered alongside iQ’s established 1.0-litre VVT-i petrol engine.

European debut for new Toyota Prius
The first-generation Prius was the world’s first mass-produced hybrid vehicle. Launched in Japan in 1997 and in Europe in 2000, the unique Toyota hybrid established a major industry milestone in vehicle powertrain development and sustainable mobility.

World premiere of the new Toyota Verso
The new Toyota Verso is a no-compromise choice for compact MPV customers. It is true to what the term MPV stands for – a multi-purpose vehicle – but doesn’t ask the motorist to make sacrifices where style, comfort, quality and driving pleasure are concerned.

Toyota at the 2009 Geneva Motor Show
Toyota will unveil its all-new Verso at the Geneva motor show, a no-compromise MPV that offers more space, comfort and practicality, and benefits from the latest occupant and pedestrian safety features. Ride quality, acoustic comfort and dynamic abilities match those of conventional passenger cars.

Toyota iQ and Avensis Achieve top Euro NCAP safety rating
The Toyota iQ may be the smallest four-seater car on the market, but is also one of the safest according to new independent crash testing results from Euro NCAP.

RNIB switches car fleet to Toyota
Green credentials, competitive rates and the timely launch of the new-generation Avensis with Toyota Optimal Drive have led the Royal National Institute for Blind People to switch its 80-strong car fleet to Toyota.

Toyota helps Surrey Police tackle a local “polar challenge”
Having conquered the frozen wastes of the Arctic and Antarctica, Toyota 4x4s proved the ideal transport for Surrey Police when white-out conditions hit the county last week.

Hilux conquers the snow to claim second “Pole” position
Is there no driving challenge beyond the scope of Toyota’s mighty Hilux? The legendary pick-up has completed a journey across Antarctica to the South Pole, further proving the go-anywhere qualities that helped it become the first car to be driven to the Magnetic North Pole in the 2007 Top Gear Polar Challenge.

Aygo: Greener - and black and blue, too
Aygo is a success story in miniature. Since launch in 2005 this small but perfectly formed Toyota has amassed more than 100,000 sales a year across Europe, its combination of low cost of ownership, contemporary styling and fun-to-drive character making it a top performer in the expanding A-segment.

Hypermiling iQ breaks 500 miles on one tank of fuel
There is no questioning iQ’s status as one of the most fuel-efficient cars on the market, but a new hypermiling challenge has seen the tiny Toyota perform way beyond its official mpg figures.
Toyota wins ‘Green Car Manufacturer’ award
The definitive guide to green cars, TheGreenCarWebsite.co.uk polled visitors during December 2008 to find which car manufacturer they thought had done the most for the advancement of greener cars through the year.