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Zynga launches new mobile game: Zynga Slots

Zynga launches new mobile game: Zynga Slots

Zynga, the world’s leading provider of social game services, has announced the global launch of Zynga Slots, a mobile slots experience for iPhone, iPad and iPod touch that brings a fresh spin to the casino genre.

Outdated ‘traditional’ affiliate marketing model restricts merchant reach

Outdated ‘traditional’ affiliate marketing model restricts merchant reach

Have You Seen, part of Traffic Junction, has launched a new social sharing service that marks an evolutionary shift in affiliate marketing.

Small businesses are missing a trick if they take their eyes off tweets

The public is increasingly turning to Twitter in search of professional services – from accountants to architects – according to research conducted on behalf of Orange Business.

Mercedes-Benz and Holler are getting sociable

Mercedes-Benz UK has appointed specialist digital and social media agency, Holler, to assist with the automotive brand’s social engagement activity.

Confused.com - First ever brand to use YouTube Slam

Confused.com has become the first ever brand to use YouTube Slam in its latest social media competition.

American Express and foursquare deliver ‘voucher-free' offers

American Express is launching a unique partnership with foursquare, the popular location-based mobile platform, which will allow American Express Cardmembers to check-in to a range of high street outlets and automatically receive special money saving offers.

Ducati’s official Facebook page reaches one millionth “Like”

Ducati’s official Facebook page reaches one millionth “Like”

With just weeks to go before its “physical” fans meet-up at World Ducati Week in Misano, Italy, Ducati now celebrates an incredible one million “Likes” on the company’s official Facebook page with a video to thank passionate “virtual” fans of the iconic Italian motorcycle manufacturer.

Social gambling to push mobile wagers to $100bn annually by 2017

A new report from Juniper Research has found that a surge in social gambling activity, along with the introduction of intrastate casino and lottery services in the US, will help push global annual wager via mobile handsets and tablets to $100 billion by 2017, up from just under $20 billion last year.

Zynga and American Express launch Zynga Serve Rewards

American Express and Zynga, provider of social games services, have announced the launch of Zynga Serve Rewards, a new program that is tied to the Serve digital wallet and breaks new ground in the prepaid card market by offering rich in-game incentives for everyday spending.

Revolver launches social video on demand service at Cannes

Revolver Entertainment, the UK’s leading independent film distributor and production company - and the film company behind the hotly anticipated debut feature from Plan B, iLL MANORS, - has announced the launch at Cannes 2012 of FiNDWATCHSHARE - the world’s first social video service on Facebook.

Should brands bother with Facebook advertising?

A global survey undertaken by leading independent digital marketing agency, Greenlight, reveals 30% of people 'strongly distrust' Facebook with their personal data whilst 44% say they would 'never' click on Facebook sponsored ads, all of which indicates Facebook's advertising programme has an upward struggle.

O2 to crowdsource top brand deals for customers

O2 has launched a ground breaking new social media initiative seeking customer suggestions for brands O2 should secure for Priority Moments.

Google and Facebook will both be front and centre in 'social search'

Findings from a survey undertaken by leading independent digital marketing agency, Greenlight, indicate that Google+ might be more successful than most have initially speculated and that Facebook could potentially capture close to a quarter of the search market globally were it to launch a search engine of its own tomorrow.

Citroen’s Facebook crowdsourced C1 Connexion special edition

Citroen’s Facebook crowdsourced C1 Connexion special edition

The most popular configuration of the C1 Connexion special edition, which will be put into production later this year, has been revealed. The crowdsourced Citroen C1 is the first production vehicle in the UK created as part of a collaboration with Facebook.

New faces for cooking online

New faces for cooking online

Sorted, the UK’s online cookery school, launches a daily food channel to supply the huge demand they are under from young people looking to equip themselves with life skills neglected by the National Curriculum.