ITV offers new Internet TV service

ITV has unveiled the new itv.com as the most comprehensive commercial website offered by any major broadcaster in the world.

The new site will go live to consumers within weeks and will offer services including:

Live streaming of ITV’s channels
30 day catch-up service
Best of ITV Archive
Exclusive behind the scenes content
Made for broadband commissions
User-generated content and news services
Broadband games

The site will have industry leading functionality with ‘click and watch’ technology and instant free access, with no complicated software downloads.

Michael Grade, Executive Chairman of ITV said: "Today we are combining the best of TV with the best of the web to create a service unrivalled by any other commercial broadcaster, anywhere in the world.

"Some are already streaming their channels, some are providing catch-up, and some building their archive, but ITV.com will provide all three.

"itv.com provides a compelling free service to consumers and dynamic online opportunities for our advertisers. This launch is a major step in ITV’s development."