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Over 50s wanderlust untouched by recession

5th March 2010 Print

The over-50s have become the bedrock of the UK travel industry – one of the sectors hardest hit by the recession – according to research by over-50s insurance provider Staysure.co.uk.

However, it seems there is a real divide between the ‘holiday haves’, who are flush with cash and can jet off on holiday at the drop of a hat, and those ‘holiday have-nots’ who squirrel away money all year.

In a nationwide poll only 3 per cent of those questioned by Staysure.co.uk were not taking a break due to the economic conditions. Equally, nearly 40 per cent of respondents did not need to save at all for their main holiday, whereas around a third saved up throughout the year.

Olivia Skeen, marketing manager at Staysure.co.uk, commented: “Our research has shown how vital the grey market has been to the travel market over the last couple of years – it’s become the bedrock for the industry through the recession. Older people tend to have more disposable income and more time to take holidays – particularly at the last minute – and have taken advantage of price cuts to get away”

“One of the major barriers however for older travellers is the cost and availability of travel insurance – particularly for those with medical conditions. We are attracting thousands of new customers every week who are desperate to get away but have been held back because they couldn’t find appropriate cover.”

Staysure.co.uk – which was established six years ago and offers a range of insurance products – has one of the UK’s most comprehensive travel policies that cover many pre-existing medical conditions free of charge. Staysure.co.uk’s easy to complete medical screening programme offers protection for holidaymakers with illnesses including diabetes, heart problems, cancer and much more..

Staysure.co.uk’s policies start from as little as £16 for a couple going on a 7-day single trip within Europe, or £36.05 for worldwide travel including the USA. The cover, provides travel cover for those aged up to 85 on single policies, 80 for annual multi-trip and 75 for long-stay is a lower cost alternative to the current major providers.

For a tailored quote please visit staysure.co.uk.