SocialSafe becomes the social media back-up tool for business

In response to the dramatic rise in businesses connecting with customers via social media, and a lack of user-friendly ways to safeguard the information this yields, SocialSafe has launched an Enterprise version to back up Facebook Pages.

Now, businesses can protect their investment properly – many spend a lot of time and money developing and maintaining their Page - by exporting the details of those actively engaging on their Page, and storing this valuable information safely offline.

Data can then be reviewed and searched, providing an invaluable tool for understanding where customers are based, how active they are, and what they are saying about the brand, in general or on a particular day – on a product launch, for example. And, if the Page was lost, you could re-establish relationships with the users who liked your Page and followed your news by reloading the information.

Julian Ranger, Chairman of SocialSafe, says “Imagine if as a business you were to lose all those carefully nurtured followers, contacts, information, connections, photos… and what a nightmare it would be to begin creating your networks again. We wanted to alleviate this concern by offering businesses SocialSafe Enterprise. Other social media back up tools produce data that you can’t easily search and is not presented in a user friendly way. Social media is so crucial for businesses now, there has to a back-up and search tool designed with the business user in mind. Data-wise, it is a case of use it, don’t lose it! ”

SocialSafe is available from socialsafe.net  for a single, one-off payment of £2.49 for the Standard version or £4.99 for the Pro version.  Enterprise is currently available on an annual subscription basis at just £9.99 per year (launch offer of half the normal price of £19.99 per year until 30th November 2011).  Existing paid users can upgrade to the new Enterprise version at reduced rates. A free version of the SocialSafe application enables users to download, store and view basic elements of their Facebook data.