Social Media
Win a drive in a unique Porsche at Silverstone
"5 million reasons to celebrate!" – it was this slogan that got sports car enthusiasts on the worldwide web revved up to design a unique Porsche 911.
Young entrepreneurs launch sunglasses brand through crowdfunding
Following the success of their custom ski hat company Hats for the Hill, London-based entrepreneurs Ali Watkiss and Zoe Armstrong (both 26) have launched a brand new business concept - custom sunglasses.
FCO launches new Twitter service offering travel advice and help
The new Foreign & Commonwealth Office (FCO) service offers an easy way to stay up to date with the latest advice about travel, and to get help before and during a trip abroad. Questions to @FCOtravel are answered 9am - 6pm BST, Monday - Friday.
HP Autonomy helps SendMe increase conversion rates
HP Autonomy has announced that SendMe’s SendMeMobile website for mobile consumer entertainment has experienced a nearly 70-percent increase in customer conversions after implementing Autonomy Optimost for real-time site optimization.
Chevrolet ignites next stage in Captiva launch campaign
Chevrolet's digitally-led campaign on YouTube to support the launch of its new Captiva SUV in Europe has over performed against the main targets the American car brand set itself at kick-off roughly one month ago.
BBC Sport sees highest online live viewing since 2012 Olympic Games
This year the BBC brought audiences the most comprehensive digital coverage of Wimbledon ever, with up to 10 live streams and on-demand content available across four screens - PCs, mobiles, tablets and connected TVs.
Craft beer and social media - a lesson from the artisan brewers
According to Mintel statistics from America craft beer appeals to 49% of millennials and 40% of genXers.
Shopping: Shoes, sales and social media
When shopping for an outfit for a special occasion or evening wear for all occasions you'd think that a woman's biggest qualm would be dress size.
Adara joins Facebook Ad Exchange
Adara, a global leader in big data and in helping marketers connect with targeted traveller audiences, has announced that it is a participant in Facebook Exchange, a real-time bidding solution for advertising on the world’s largest social network.
Teens prop up parents with technology
When it comes to using technology, new research reveals that parents are struggling to keep up with the latest developments, and many are relying on help from their teenage children for their own technology needs in the home.
Ten top tips for travel writing
Everyone seems to be at it, travel writing that is! Travel blogs, reviews and articles abound on the internet, and at Silver Travel Advisor we have some marvellous pieces of writing which really tell you all you need to know about a destination that’s good for over 50s travel.
Car dealers need to be more engaging in their social media
Whilst many dealers and manufacturers are using Twitter, Facebook and other social networking sites, they are failing to maximise these communication channels to build trust, loyalty and a long term relationship, according to Motoring.co.uk.
Facebook stalking parents regret what they find online
56% of British dads confess to checking up on their kids via Facebook at least once a month, compared to 54% of mums according to research from student social networking website unii.com, which launches today.
Mobil 1 gets you up close and personal with Grand Prix racing
With a new driver, Sergio Perez, joining 2009 FIA Formula 1 World Drivers’ Champion, Jenson Button, at the wheel of the Vodafone McLaren Mercedes MP4-28 this season, the team behind Mobil 1 synthetic motor oil is launching ‘Get Personal’ – a competition that gives motorsports fans the chance to join the drivers in a virtual cockpit.
The digital generation demands greater ownership of content
Over half of UK and US consumers would like to have the option to sell-on the digital content they have purchased, and 14% and 15% respectively believe it’s legal to do so, according to the Digital Generation Report, commissioned by WorldPay.