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easyJet takes Russian Standard to new heights ahead of Moscow launch

8th March 2013 Print

easyJet has announced that with just two weeks to go until its first flight to Moscow the airline has done a deal with Russian Standard Vodka to sell the famous spirit on board flights.

From 14 March Russian Standard vodka will be available on flights across easyJet's network, which has over 600 routes across 30 countries. It will coincide with the airline's first flight to Moscow from London Gatwick on the 18 March and Manchester on the 28 March.

Sharon Huetson from easyJet, said: "As we prepare to launch two exciting new routes to Moscow we are proud to stock Russia's number one premium vodka on board. From the 14 March we will offer Russian Standard Vodka on flights across our network and believe it will be a popular choice for travellers across Europe."

The spirit will feature in easyJet's latest ‘Boutique and Bistro' inflight service - available to view online from 14 March at:

Russian Standard Vodka is the world's number one premium Russian vodka. The Russian Standard Vodka portfolio leads the premium segment in Russia with a 40 per cent market share and sales of over 2.9 million cases globally in 2012. In the UK Russian Standard is the number two premium vodka (Nielsen).

Andrew Notcutt, Global Marketing Manager Travel Retail, Russian Standard said: "We are delighted with this partnership with easyJet, as the number one premium vodka brand in Russia, and are convinced this listing will get tourists of every nationality nicely in the holiday spirit".

easyJet flights from London Gatwick and Manchester International Airport to Moscow Domodedovo will each operate four times per week, with fares starting from £47.49 per person based on two people booking at the same time.

Recognized in its homeland as the benchmark for excellence, today Russian Standard Vodka is one of the fastest growing spirit brands in the world with more than 80 export markets across Europe, Asia and the Americas. Russian Standard Vodka is unrivalled in its flavour, quality and craftsmanship, the finest expression of authentic Russian taste.