Gorenje introduces Simplicity range

Gorenje, the Slovenian manufacturer famed for its creative and innovative appliances, is excited to introduce its new Simplicity line, which prioritises ease of use through stylish, logical design.

The Simplicity range was developed after extensive research by Gorenje revealed the features most regularly used by consumers. The appliances in the Simplicity range are uncluttered, without any complicated, unnecessary programmes. Use is managed through a simple, logical control dial, saving time and prioritising ergonomics. This streamlined functionality is reflected by the beautiful, chic black design, which is carried across all the appliances in the range.

Gorenje's Simplicity range is unusual, featuring both built-in and freestanding appliances, all of which feature the elegant and clean black design, with the single central control where applicable. The collection includes a built-in single oven, induction hob, glass ceramic hob, gas hob, wall-mounted cooker hood, freestanding fridge freezer, and freestanding washing machine and tumble dryer. A complementary dishwasher décor panel is also available to create a complete matching aesthetic.

The BO75SYB single oven is a key element of the Simplicity range. Alongside the striking and logical design, it features a host of benefits that will be of real benefit to any consumer.

Ruth Ferguson, Marketing Manager at Gorenje, says: "The Gorenje Simplicity range has been specifically developed with the consumer in mind, and offers the functions and programmes that our research has shown people use regularly. The collection features a unique combination of freestanding and built-in appliances with a continuous aesthetic, allowing the consumer to build up their Simplicity kitchen over time. As with all Gorenje products, the Simplicity design is highly creative and aspirational, and will make a real impact in any kitchen."

For further information about Gorenje's Simplicity range, visit gorenje.co.uk.