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Nielsen rolls out real time online ad effectiveness measure

Nielsen, a global provider of information and insights into what consumers watch and buy, has announced the UK rollout of Nielsen Online Brand Effect – a measurement and optimisation solution which allows advertisers, agencies and publishers to evaluate the resonance of their online campaigns with audiences in real time.

UK eCommerce growth near double that of the Euro Zone in November 2012

Payment services provider (PSP), Computop, has analysed payment patterns across its global network, which handles $7 billion annually in turnover for global retailers.

Solving the mobile conundrum

If you are in charge of delivering your company mobile strategy, you are more than likely receiving multiple differing views on the subject from many different people.

Later lights out due to bedtime browsing

Social networking and the growth of handheld devices have been revealed as the reasons behind a shift in the bedtime habits of Brits, according to a new nationwide report.

eCircle partners with Reevoo for eCRM campaigns

eCircle partners with Reevoo for eCRM campaigns

Reevoo, the cloud-based social commerce solutions provider, and eCircle, supplier of online marketing services, has announced they have signed a partnership agreement that will enable brands and retailers to improve the success of eCRM strategies by incorporating ratings and verified customer reviews into eMarketing campaigns.

TalkTalk calls upon Affiliate Window for launch into mobile market

TalkTalk calls upon Affiliate Window for launch into mobile market

TalkTalk has announced that after years of providing great value phone and broadband products, the brand is now expanding into the pay monthly mobile market with the launch of TalkTalk Mobile.

A year in the UK: Google's Top Searches of 2012

Google has announced its annual Zeitgeist, revealing this year's most searched celebrities, Olympians, major events and hottest trends based on internet searches conducted in the UK in 2012.

We wish you a Skype'y Christmas!

High fuel prices mean nearly 1 in 5 Brits will use technology to catch up with friends and relatives this Christmas rather than driving to see them in person.

London’s best mobile photographers on show at ‘Iconic London’

December 12th sees the launch of ‘Iconic London 2012‘ at the Truman Brewery on Brick Lane.

Shipping charges and security amongst top ecommerce turn-offs

Shipping charges, concerns about security and the purchasing process taking too long are the three things most likely to make consumers abandon online purchases, according to a new study by ecommerce software and services specialist Postcode Anywhere.

A new way to shop for sustainable style

A new way to shop for sustainable style

Style-is.co.uk has just launched bringing 1000's of beautiful and sustainable fashion choices and over 100 innovative ethical fashion brands all under one easily searchable virtual roof.

MyToyota: The new, easy way to manage your Toyota on-line

MyToyota: The new, easy way to manage your Toyota on-line

Toyota’s already making good use of the web to connect with customers and generate interest in and support for its business and its vehicles through its popular blog, Twitter feed and other social media channels, as well as its prime consumer site.

Zynga kicks off the grand opening of CoasterVille

Zynga kicks off the grand opening of CoasterVille

Zynga has announced the global launch of CoasterVille, a fun new social game where players create their very own theme park, design exciting attractions, and share the thrill with friends.

Last Monday really was Mega for UK retailers

The What’s your Postcode?” company, Postcode Anywhere, revealed that over 3.3 million delivery addresses were captured via its online data platform on so-called Mega Monday(aka Cyber Monday), confirming that the first Monday of December is when most of us get round to buying online.

1.5m play along with Antiques Roadshow

1.5m play along with Antiques Roadshow

The Antiques Roadshow play-along game, launched on the BBC Red Button service in September, has proved to be a hit with fans of the show. After just nine weeks, the game, which lets viewers guess the values of items on the programme, has been played by more than 1.5m unique users.