Social Media
Ducati’s official Facebook page reaches one millionth “Like”
With just weeks to go before its “physical” fans meet-up at World Ducati Week in Misano, Italy, Ducati now celebrates an incredible one million “Likes” on the company’s official Facebook page with a video to thank passionate “virtual” fans of the iconic Italian motorcycle manufacturer.
Social gambling to push mobile wagers to $100bn annually by 2017
A new report from Juniper Research has found that a surge in social gambling activity, along with the introduction of intrastate casino and lottery services in the US, will help push global annual wager via mobile handsets and tablets to $100 billion by 2017, up from just under $20 billion last year.
Zynga and American Express launch Zynga Serve Rewards
American Express and Zynga, provider of social games services, have announced the launch of Zynga Serve Rewards, a new program that is tied to the Serve digital wallet and breaks new ground in the prepaid card market by offering rich in-game incentives for everyday spending.
Revolver launches social video on demand service at Cannes
Revolver Entertainment, the UK’s leading independent film distributor and production company - and the film company behind the hotly anticipated debut feature from Plan B, iLL MANORS, - has announced the launch at Cannes 2012 of FiNDWATCHSHARE - the world’s first social video service on Facebook.
Should brands bother with Facebook advertising?
A global survey undertaken by leading independent digital marketing agency, Greenlight, reveals 30% of people 'strongly distrust' Facebook with their personal data whilst 44% say they would 'never' click on Facebook sponsored ads, all of which indicates Facebook's advertising programme has an upward struggle.
O2 to crowdsource top brand deals for customers
O2 has launched a ground breaking new social media initiative seeking customer suggestions for brands O2 should secure for Priority Moments.
Google and Facebook will both be front and centre in 'social search'
Findings from a survey undertaken by leading independent digital marketing agency, Greenlight, indicate that Google+ might be more successful than most have initially speculated and that Facebook could potentially capture close to a quarter of the search market globally were it to launch a search engine of its own tomorrow.
Citroen’s Facebook crowdsourced C1 Connexion special edition
The most popular configuration of the C1 Connexion special edition, which will be put into production later this year, has been revealed. The crowdsourced Citroen C1 is the first production vehicle in the UK created as part of a collaboration with Facebook.
New faces for cooking online
Sorted, the UK’s online cookery school, launches a daily food channel to supply the huge demand they are under from young people looking to equip themselves with life skills neglected by the National Curriculum.
Channel 4 launches face-morphing Facebook app for VIP
To promote brand new celebrity impression show Very Important People, Channel 4 Marketing has launched an innovative new Facebook app, VIP ME.
Ferrari a leader on social networks
Ferrari is the main protagonist even on social networks. This fact is confirmed by the numbers: the brand of the Prancing Horse is the leading player in the automotive sector and the most popular in the general classification.
SocialSafe now exports and backs up Instagram photos
SocialSafe has just added Instagram to the list of social networks it backs up to its users computers.
Drawsome! Zynga adds new social features to Draw Something
Zynga, leading provider of social game services, announced that Draw Something, the hit mobile game, is introducing a host of new features and functionality, including comments and share, for an even more fun, social experience.
Michelin launches competition for young drivers on Facebook
Taking an original approach to road safety, the Michelin Group has organised a competition for young drivers on Facebook.
HP helps organisations enhance engagement via social networks
HP has announced enhancements to its customer relationship management (CRM) services that help clients engage in conversations with customers and influencers through social media channels, gaining valuable insights that drive business growth.