Social Media
Parents concerned about rising trend of ‘Facebook parties'
The cost of teenage parties is hitting UK parents hard with new research showing they are picking up a total bill of £14million as a result of the damage caused at house parties.
LinkedIn top 10 UK professional profile clichés
LinkedIn, the world's largest professional network with more than 85 million members worldwide, has revealed the top 10 most commonly used words and phrases in professional profiles for members based in the UK.
New scheme helps students make extra money
Students wanting to make a few quid to boost their Christmas coffers must look no further than their Facebook friends thanks to a new initiative from NUS Extra.
Number of homes with broadband in the EU doubles
In the EU27, 70% of households had access to the internet in the first quarter of 2010, compared with 49% in the first quarter of 2006. The share of households with broadband internet connections doubled, to reach 61% in 2010 compared with 30% in 2006.
Stars of YouTube in 2010
'Gap Yah' - a satirical sketch which parodies the student gap year has been named as the biggest homegrown comedy hit of 2010 on YouTube in their annual rundown of the most popular videos of the year. Cher Lloyds X factor Audition was the most viewed talent show clip in Britain whilst Justin Beiber's promotional video for the single 'Baby' was the single most viewed clip in the UK in 2010.
One million UK professionals join Linkedin in six months
LinkedIn, the world's largest professional network, has announced that over one million UK professionals have joined LinkedIn since June 2010, bringing the total number of UK members up to five million, which represents 40 percent of UK professionals.
Telmap partners with Ordnance Survey for local Great Britain information
Telmap, pioneers in mobile location-based services, today announces that it has partnered with Ordnance Survey (OS), Great Britain’s national mapping agency to integrate Ordnance Survey’s Points of Interest product into Telmap’s location-based services to provide richer points of interest (POI) information in Great Britain.
Gulf Air Facebook fans come together
Hundreds of virtual fans of Gulf Air’s popular Facebook page came together to meet each other in a unique and the Middle East region’s first ‘Social Network’ event organized by Bahrain’s national carrier last Thursday.
Dance industry fills an aircraft using Twitter
KLM is the world’s first airline to add a flight to its schedule following a bet on Twitter. The flight will depart for Miami on 21 March.
Busy mums lose 133 hours a year by not being tech-savvy
Despite a raft of new technology and time-saving gadgets, British mums are still missing out on the benefits that mobile internet can bring. A third of mums (30 per cent) surveyed don’t know what a smartphone is, yet over half (52 per cent) realise that there are significant benefits of being able to access the internet while on the go.
O2 launches hunt for the world’s favourite Angry Bird
O2 has launched the biggest bird search since Tweety and Sylvester to discover just which Angry Bird is closest to the country's heart.
Introducing Lloyds TSB me
Lloyds TSB has launched a platform to enable users to engage with its distinctive avatar characters (as seen in Lloyds TSB advertising campaign), consumers can customise characters to resemble family member and friends. This new platform is called Lloyds TSB Me lloydstsbme.com.
Renault to launch first iAd in Europe
Renault, the only carmaker in the world to offer a complete range of affordable electric vehicles beginning in 2011, will launch Europe’s first iAd on Thursday 2 December with a campaign for Twizy, its new 100% electric tandem-style city car. iAd is Apple’s revolutionary new mobile advertising network, reaching millions of iPhone and iPod touch users, right in their favourite apps.
Car dealers lag behind in mobile revolution
At present, fewer than 10 per cent of the UK’s biggest car dealer businesses tailor their website content for users of web-enabled iPhones and other smartphones, according to a new survey. This is despite the fact that one in four UK consumers already use their mobile devices to research or transact purchases online each week.
Marketers not taking a strategic approach to social media
A new study from Wildfire PR shows that marketers are confused about the value, purpose and ownership of social media and failing to realise the channel’s real potential as part of the marketing mix. The study revealed that marketers are failing to take a strategic approach to the new digital discipline, with just 7% saying they were measuring the impact of social media and generating a return on investment (ROI).